As the pioneer in show productions across the world, Cirque du Soleil was looking for a ground breaking opportunity to create memorable experiences for tourists on the strip corridor.
A unique visual experience unlike any other, Blue Man Group wanted to enhance their on property experiential marketing team, generate excitement, and maximize ticket sales.
STARZ inquired about how best to penetrate the ad saturated geography of the week long convention, Comic-Con, and build awareness of their hit show Outlander.
